MOTHERHOOD IS THE NEW MBA
Using Your Parenting Skills to Be a Better Boss.
"Motherhood is the New MBA is as entertaining as it is enlightening. Ms. Storm shares her experiences as a parent and executive to illustrate the parallels of motherhood and management and shares those stories in a voice as witty as it is wise. By including wisdom and tales from the lives of other working executive mothers with fascinating careers, Storm keeps the pace lively and interesting." ~ Review from a Reader
JAMES ROBERT LAY
BANKING ON DIGITAL GROWTH
The Strategic Marketing Manifesto to Transform Financial Brands
If you're part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies.
Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.
Up to this point you've only dabbled in digital marketing without a formal plan or strategy to guide you. Now you feel frustrated because you're not getting the results you hoped for. You're also confused about what you should do next.
In Banking on Digital Growth, James Robert Lay unlocks the secrets of digital growth with a strategic marketing manifesto to transform financial brands. You'll gain clarity with a strategic blueprint framed around 12 key areas of focus that empower you to confidently generate 10X more loans and deposits while finally proving the value of marketing as a strategic growth leader--not a cost center.
HOPE IS A VERB
My Journey of Impossible Transformation
When a bomb imploded her building on April 19, 1995, Amy fell three stories and was buried alive for over six hours. In the aftermath of her trauma and loss, Amy enacted the power of hope to transform from victim to champion in her work, education, health, spirit, and love.
Amy's open, vulnerable, and seemingly impossible journey reveals the raw power of authentic hope. No matter how heavy our burdens may weigh - from our careers, health, addictions, insecurities, trauma, or loss - Amy reminds us that hope is a verb we can enact today to transform our lives into the future of our dreams.
SPINACH IN YOUR BOSS'S TEETH
Essential Etiquette for Professional Success
Navigate the business world with confidence and poise
Have you ever been stymied by a sticky situation—like what to say to a boss with spinach in her teeth, or how to introduce someone whose name you’ve forgotten? Whether you’re seeking answers to modern workplace dilemmas or want more success in your interactions with others, Spinach in Your Boss’s Teeth is a practical etiquette guide for today’s professional.
THE INTROVERT ENTREPRENEUR
Amplify Your Strengths and Create Success on Your Own Terms
Think you have to be loud and brash to be successful in business? Think again. The strengths and traits of the typical introvert lend themselves well to entrepreneurship, as well as “intrapreneurship” and a range of business roles. In The Introvert Entrepreneur, professional coach Beth Buelow shows readers how to harness their natural gifts (including curiosity, independence, and a love of research) and counteract their challenges (such as an aversion to networking and self-promotion). She addresses a wide range of topics--from managing fears and expectations and developing a growth mindset to networking, marketing, leadership skills, and community-building--informed by interviews with introverts who have created successful businesses without compromising their core personality.
Filled with fresh insights and actionable advice, this essential guide will support anyone who’s striving to make a difference in a loud and chaotic world.
THE ART OF ALLOWANCE
A Short, Practical Guide to Raising Money-Smart, Money-Empowered Kids
Are you worried that you're spoiling your child? Overwhelmed by how much stuff your child is accumulating? Wondering if and when an allowance might help? The Art of Allowance might be what you need. Just like reading, financial literacy must be introduced at a young age. You can help chart a course to youth financial responsibility via the core money-smart skills of distinguishing needs from wants, making smart money choices and saving for goals all while following age-appropriate guidelines.